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PHOSPHATE INLINE

Typography, Motion

Carnegie Mellon University | Fall 2015

Challenge

A study of a typeface through motion and a grid compositional. Typeface: Phosphate Inline, designed by Steve Jackaman.

 

Outcome

A compositional 3x3 grid of letter crops, and a motion graphics reel highlighting the typeface's origins and characteristic traits.

VIDEO
GRID COMPOSITION
PROCESS
LEARNING & IMPLICATIONS

I learned a lot about communicating information through animation. The evolution of the typeface could be communicated instantly using a small motion in animation, but I had to learn how to draw attention to that area and not distract from it either. I learned to effectively use the background to layer meaning into a message as well.

Carolyn Zhou © 2017

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